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Why is Betway one of the leading sites for online betting in the UK and other countries?

Betway is probably one of the best brands when it comes down to operating in numerous jurisdictions.


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Although some sites want to operate regionally and focus on gaining as many users as possible from a given country, others want to expand. There are many examples, but Betway is probably one of the best brands when it comes down to operating in numerous jurisdictions. A quick look at Efirbet and the unbiased Betway review that deserves your attention will provide you with all of the important information about this brand. It turns out that one of the UK’s finest gambling companies is also available in several others places, such as Ghana, Bulgaria, and South Africa.

Despite the fact that this company has to go up against other top-rated gambling brands, it usually manages to come on top. This begs the question - why is Betway one of the leading sites for online betting? Let’s take a look at some of the reasons.

The company has an affiliate program

Nowadays, advertising your services is one of the most important things you need to do in order to be successful. Unfortunately, running ads for a gambling site is not as easy as it sounds, especially in some countries. Even though there are places where these companies can run ads on TV, most jurisdictions are strict. Therefore, brands like Betway offer an affiliate program.

Users who become affiliates with this bookie receive a commission based on the money the website generates from each referred player. Betway’s affiliate program can provide users with up to a 40% commission, which motivates them to advertise the operator’s services. They do that by optimizing their content for SEO, creating videos, writing detailed guides, and more.

The company cares for its customers

Another thing that definitely has an effect on online betting operators is the way they treat their clients. According to the Betway overview from Efirbet, the UK’s premier gambling brand features all of the popular contact options. Consequently, users can send emails, use a hotline, and even contact the bookie via Twitter.

These contact options may not seem that special, but experienced gamblers know they are rare. Sadly, most iGaming companies only offer things like a live chat that is not available 24/7.

Specific payment options based on what’s popular within the given jurisdiction

Betway is one of the brands that is known for offering its clients the best betting sections. The company specializes in sports and eSports, but it also offers a casino and a couple of other options in countries like South Africa.

In order to use any of the options mentioned above, online bettors need to make a deposit. That’s why this company gives its clients the opportunity to use the most popular payment solutions in their respective countries. For example, the gambling operator in the UK gives people access to things like PayPal, Skrill, and Entropay. On the other hand, those interested in iGaming in Ghana can use Airtel, MTN, Vodafone Mobile Money, and many more alternatives.

Of course, Betway is also one of the few bookmakers where users have different minimum deposit and withdrawal requirements, depending on the country. So, don’t be surprised that online bettors in Bulgaria may have lower minimum deposit conditions than those in the UK.

Specific bonuses

Lastly, Betway is among the biggest names in online betting because the company provides interesting bonuses. Even though some of its propositions in certain jurisdictions may not seem that impressive, clients in the UK can avail themselves of free bets. Furthermore, this bookie offers special rewards for eSports, and things, such as 4 To Score, which allows users to win up to 25,000 GBP.




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